Apple Vision Pro: Redefining Virtual Reality With Spatial Computing
The article discusses the launch of Apple Vision Pro, Apple's first virtual reality (VR) headset, at the WWDC 2023 event. It explores how Apple has differentiated its VR headset from existing offerings in the market.Apple's Approach: Building on Previous FailuresThe article highlights Apple's strategy of entering markets after its competitors have failed to deliver satisfactory products. It draws parallels to Apple's success with products like the MacBook, iPhone, and iPod, which gained popularity due to their superior design and functionality compared to their predecessors or competitors.Apple Vision Pro: Not Just VR GlassesApple Vision Pro is positioned as a "revolutionary spatial computer" rather than traditional VR glasses. Apple deliberately avoids using the term "...