In a candid conversation with ABP Live on the occasion of World Music Day, Yashraj Mukhate, a music producer, composer, lyricist, and social media influencer, shared insights into his journey of producing mashup videos and the impact of technology on Indian music. Here are some highlights from the interview:
Journey into Music Production and Viral Mashup Videos
Yashraj Mukhate revealed that music has always been a part of his life, with his father being his initial inspiration. He began experimenting with music on social media by adding dialogues to his tracks in 2018. His first video, “Rasode Mein Kaun Tha,” went viral in 2020, kickstarting his journey as a prominent figure in the music industry.
Inspiration behind Unique and Catchy Compositions
The musician explained that meme pages serve as his main source of content, where he discovers funny and peculiar dialogue pieces to sample. Yashraj’s primary goal is to create tracks that sound like complete songs even without the dialogues. He ensures that his compositions have a proper structure, including an intro, verse, bridge, and chorus. This approach allows people to easily learn and remember his mashup videos.
Dealing with Criticisms
Yashraj mentioned that he has been fortunate to receive overwhelmingly positive feedback on his videos. While there may be a few negative comments among the thousands of positive ones, he chooses to ignore them and focuses on the support and appreciation he receives from his audience.
Impact of Technology on Indian Music
According to Yashraj, technology has revolutionized the process of creating and consuming music in India. It has made learning music more accessible and has led to an increase in platforms offering free music streaming. The widespread availability of technology has undeniably influenced the Indian music scene.
Auto-Tune and Its Effect on the Music Industry
Yashraj finds it fascinating that auto-tune allows almost everyone to sound good while singing. He likens it to the filters used on social media platforms to enhance appearance. Auto-tune is a tool that assists young music producers in creating melodious tunes and improving the overall quality of their work.
Focus on Original Compositions
Apart from mashups, Yashraj expressed his desire to work on more original compositions. He assured the audience that the upcoming year will be filled with original songs, showcasing his versatility as a musician.
Advice for Aspiring Music Producers and Content Creators
Yashraj advised aspiring music producers and creators to consume more content, particularly the right kind of content. He encouraged them to engage with music-related content on the internet and let algorithms recommend useful resources. By doing so, they can learn the craft and gain insights into what works and what doesn’t.
Message on World Music Day
Yashraj took the opportunity to request his audience to listen to the music he will be releasing in the coming months, expressing his enjoyment in creating it and hoping that they will like it too.
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